This post is part 2 in a series about automated content moderation. Read the first post here.
When whistleblower Frances Haugen leaked a set of documents from Meta in 2020, among the revelations was a jarring statistic: The company’s algorithms designed to detect terrorist content incorrectly deleted nonviolent Arabic-language content 77 percent of the time, while failing to detect hate speech under the company’s own policies in many instances. Meta’s own transparency report released later that year demonstrated similar findings. Five years later, researchers in the region report that overzealous moderation remains a problem, while paths to remedy have all but collapsed.
Where these systems are faltering in Arabic, they’re positively failing in less-resourced languages. As a 2025 report from the Center for Democracy and Technology found, labeled datasets in certain languages and dialects such as Maghrebi Arabic and Kiswahili contain inconsistencies, bias, and inaccuracies due to the limited hiring of annotators who actually speak the languages as well as shifts in the languages themselves. An investigation into ChatGPT’s outputs in several low-resource languages demonstrates the depth of problem.
But language disparities are just one of several concerns as automated moderation becomes more widespread. From the systemic suppression of content from Palestine to the repeated misclassification of LGBTQ+ content as adult or explicit material, these varied examples demonstrate the risks of overreliance on automated moderation—and the need for stronger safeguards.
As we discussed in Part 1 of this series, automated systems can process content at a scale that humans never could, potentially enabling better moderation at scale and alleviating the psychological load on ill-paid moderators whose jobs require them to view incredibly disturbing content. But automated systems also reproduce existing biases, struggle to understand context, and often make mistakes that disproportionately affect journalists, activists, artists, and other vulnerable and marginalized communities.
As Rachel Griffin wrote in 2023, “Perfectly accurate moderation is not only technically out of reach but intrinsically impossible.” Despite those intrinsic flaws, there is a great deal companies, policymakers, and civil society can do to help ensure that highly-automated systems operate in ways that respect human rights, minimize predictable harms, and provide meaningful accountability when they fail. If companies are going to continue relying on automation to moderate users’ speech—and there is little reason to believe they won’t—then accountability must evolve alongside these technologies.
That evolution can start with committing to the Santa Clara Principles 2.0. These principles, first outlined in 2020 and re-launched in 2021 after substantial international input, reflect the needs and expectations of the global community and specifically address automation. The first Foundational Principle states: Drawing on the Santa Clara Principles 2.0, international human rights standards, and years of research documenting the shortcomings of automated moderation, we propose eight recommendations for policymakers thinking about regulation and companies deploying AI-assisted content moderation systems.
These recommendations understand that automated content moderation isn’t just a technical problem for clever engineers and product teams to solve. Because content moderation shapes public discourse and fundamental rights, its design and oversight must respond to the concerns of policymakers, civil society, independent researchers, and the communities most affected by these systems.
This is the second post in a 2-part series on automated content moderation. Read the first post here.